Broadcaster Survey – Connected Devices
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We have conducted a survey of major UK broadcasters to get their view on the opportunity and challenges that connected applications bring.
Capablue have recently undertaken a survey of executives from the major UK broadcasters. We asked participants to assess the evolving connected space, analyse their priorities, concerns and predictions on the latest connected device take up.
We are in a very privileged position to have the opportunity to gain such industry insight. The results highlight the key drivers for broadcasters and content owners behind getting content ‘Connected’ and documents the myriad of opportunities they believe connected TV offers.
The findings verified our thoughts that broadcasters are seeking highly flexible strategies to adapt to customer patterns while the market grows and matures.
Our Connected platform has been designed with this feedback in mind. As a single managed solution for broadcasters and media industries, we enable digital content to be deployed to multiple devices, reducing the economic and strategic risk addressed.
We are delighted to have the results for publication. For a full report, please contact survey@capablue.com


